Pro Tools & Resources for Web Professionals
GoDaddy Pro needed to reach web designers, developers, and agencies managing multiple client websites. The platform offered powerful tools for project management, client collaboration, and site monitoring—but awareness among web professionals was low.
Helped launch GoDaddy Pro by creating videos and short content showcasing the product's features. Worked on brand identity and crafted paid social ads with other art directors and copywriters to boost awareness and engagement among web professionals.
1.5M+ Pros in GoDaddy's base by 2021 Q4. 37% faster server response. 6% increase in renewal rates.
Campaign Work
Brand Films
Winning with WordPress
Victory for clients with WordPress. In our YouTube series, Winning with WordPress, web pros put WordPress into action. Each episode sets up a business challenge and leads you through the steps, showing how our designers and developers create powerful sites that beat client expectations.
301 Permanent Redirect
In 2020 the world we knew went out of service. Web professionals needed to find ways to pivot and continue making things with their magic. Season two of the 301 Permanent Redirect series is brought to you by GoDaddy Pro, partnering with industry experts to tackle the challenges and unlock the mysteries of the ever-evolving digital world.
WordCamp Europe 2022
In 2022, I had the opportunity to help film and shoot WordCamp Europe, the largest WordPress event. WCEU took place in Porto, Portugal on 2-4 June 2022. The GoDaddy Pro team was there to deepen our commitment to the WordPress community.
Flex Grids Over Grits
With a restaurant client in need of turning their beautiful non-box website design into a responsive layout, we watch two web pros redesign this site using flexbox and grids—all while preparing their own unique bowl of grits. Discover each web designer's personal tips and tricks as they uniquely redesign a restaurant website.
The Future of Web Design & Development
As more businesses moved online, there has been a growing need for website design and development. Our survey shows 95% of designers and developers believe their careers are lucrative and secure. One of the main objectives at GoDaddy is helping website designers and developers at every stage of their journey.